I love this work — I care about getting the details right, protecting the creative vision, and making sure the people around me have what they need to do their best work. Whether it's a national campaign or a scrappy social shoot, the goal is the same: bring the idea to life, well, with the people involved feeling good about how we got there.
Outside of Creative Production, I'm a mother of two, currently making my way to Portland, Oregon — and always glad to connect with people doing work they care about.
Experience
I started in this industry making coffee at a photo studio — which quickly turned into production work and artist representation. I loved it from the start. That hands-on experience, across agency and freelance work, eventually led me back to school for advertising art direction and graphic design, and from there into production leadership, where I found the work I was meant to do.
For the past decade, I've built and run creative production at scale — most recently as Director of Media & Production for a global beauty brand, leading photo and video production across seven brands simultaneously. I built production infrastructure from the ground up and learned that the best creative work happens when strong systems and strong taste take care of each other.